Wavelength Drive-in Cinema; Brand Partners

Community is at the core of everything we do at Wavelength and that is why we are incredibly excited to have kicked of the Wavelength Drive-in summer series with a bang this weekend serving up the cult classic, Blue Juice. The opening three nights were sold out meaning we welcomed over a thousand people to enjoy an evening on the clifftops of Watergate bay.

The films are no doubt the attraction but where possible we have aimed to be more than just a movie screening to make sure everyone has a memorable night of entertainment.

In order to deliver something special, we seized the opportunity to work with and support local businesses and growing brands after what has been, no doubt, a tough period for most.

We are therefore pleased to announce that the following brand partners:

Lucky Saint – A 0.5% Superior Unfiltered Lager

Why? Not only did we want to make sure the ‘designated drivers’ were well looked after at this event, we wanted to introduce Lucky Saint to our community. It is a real eye-opener once you have your first sip, ideal for celebrating the moment and being ready for tomorrow. 

Luke Boase, Founder, Said: ‘We’re excited to bring Lucky Saint to Wavelength Drive In cinema this summer. Sipping on a cold beer whilst settling into a film is the perfect end to a summer’s day. Full of flavour and just 0.5% abv, Lucky Saint is the perfect option for all those designated drivers and early morning wave catchers.’

Check them out here

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VERO True Social – A social platform

Why? We believe VERO is the next big thing in the social media world. They have ditched algorithms and ads in return for a focus on creative and quality content. For us that makes social media exciting again. Throughout this series we will be hosting the majority of the content from the Wavelength Drive in cinema exclusively on our VERO channel and we highly recommend you join us here to experience it yourself > Join us on VERO 

John Beasley, Chief Marketing Officer at VERO True Social: “We are excited to be partnering with Wavelength this summer as part of the Drive-in series. Bringing communities together to celebrate the things they love is what VERO is all about and it’s a great chance for us to further develop the surf culture that’s starting to build on VERO in association with a heritage brand in Wavelength that leads with authenticity and quality in everything they do.”

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Korev – Cornish Lager

Why? This is more than just a great beer that many of us know and enjoy. Over the last few years Korev has been investing and supporting surfing in the UK. They are backing the likes of Surfing England and Lucy Campbell as well as doing a lot within the adaptive surf scene. What they are doing is inspiring and makes every pint taste that bit better!

Andrew Turner, Managing Director of St Austell Brewery’s Beer & Brands, said: “We’re excited to be a partner of the Wavelength Drive-In Cinema events. The experience of these outdoor screenings, including surf inspired blockbusters, will be even more special because of the cinema’s unparalleled views across Watergate Bay. We can’t think of a better match for Korev lager – the official beer of Surfing England – which is synonymous with the coast and the laid-back Cornish lifestyle.”

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RNLI – Charity

Why? The summer is a very busy time of year for our lifeguards, especially with a reduced service post Covid-19. We wanted to help push messages that can save lives. For our experienced watermen and women we want to help explain how we can pass on the message of safety and know what to do if people are in danger. And for those just visiting or less confident in the sea we have a great platform to share tips on how to enjoy the beaches and sea safely!

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On-site we are also working with some of favourite local businesses too:

Wax are running the street food offerings and bars

Watershed have joined as exclusive apparel partners

With the entertainment we have lined up and the partners we have onboard we are very excited to welcome you to the Wavelength Drive in Cinema!